LUMARA

Fiji-Designed Gifts, Books & Games

LUMARA is a Fiji-based collection of gifts, books and educational products celebrating the islands’ wildlife, landscapes and culture.

Developed in Fiji, the range brings together original photography, hand-drawn illustrations created especially for LUMARA, and stories inspired by the islands. From nature guides and children’s books to games and everyday keepsakes, each product offers a way to discover Fiji and take a little of it home.

LUMARA products are stocked by selected retailers across Fiji, with new designs and products joining the collection throughout the year.

Explore the collection

  • Fiji postcards in standard and long formats

  • Fiji and Shark Reef photography books

  • Kiko’s Big Adventures story and colouring books

  • Foldable Fiji bird identification guide

  • Fiji’s Reef Life underwater identification slate

  • Fiji Wildlife Memory Game

  • Birds of Fiji and Reef Fish of Fiji playing cards

  • Illustrated cotton tea towels

  • Fiji-themed souvenir magnets

  • Fiji bird posters

Selected new products are coming soon, with arrival expected mid-Q4 2026. Availability is noted in the product sections below.

Postcard display stands and shelving for books and selected products are also available to help retail partners present the collection.

Wholesale enquiries and retail partnerships are welcome.

Orders & enquiries:
Tom Vierus
📧 tom@vierus.de
📞 +679 720 4445

2 Evelyn Place, Suva, Fiji

Long-Format POSTCARDS

  • Formats: 10 × 15 cm (standard), 10 × 20 cm (long format)

  • Finish: High-quality print stock

Retail Positioning

  • High-turnover add-on item with books and guides

  • Easy to display near checkout and reception counters

  • Two formats: standard (10 × 15 cm) and long format (10 × 20 cm)

  • Printed in Fiji-themed designs that suit tourist and local buyers

Long-Format (10x 20cm) Designs

Key DetAils

Standard- Format POSTCARDS

  • Formats: 10 × 15 cm (standard), 10 × 20 cm (long format)

  • Finish: High-quality print stock

Retail Positioning

  • High-turnover add-on item with books and guides

  • Easy to display near checkout and reception counters

  • Two formats: standard (10 × 15 cm) and long format (10 × 20 cm)

  • Printed in Fiji-themed designs that suit tourist and local buyers

Standard Format (10× 15cm) Design

Key DetAils

Postcard Display Stands

Display stands are available free of charge with qualifying postcard orders.
Designed specifically for the LUMARA postcard range, each freestanding display holds 32 postcard designs and provides an attractive, space-efficient way to present the collection.

The stands are lightweight and easy to reposition, allowing retailers to move them between high-traffic areas or adjust the display as needed. Their clean, contemporary design keeps the focus on the imagery while presenting the full range in one compact display.

Follow Kiko the parrot on adventures above and below Fiji’s surface. Three titles available now, with a fourth adventure coming soon.

KIKO’S BIg ADVENTURES

Key DetAils

  • Format: A4 softcover

  • Three titles currently available, fourth in production

  • Original hand-drawn illustrations

  • Story pages paired with illustrations for children to colour

  • Fiji-focused stories featuring local wildlife and ecosystems

  • Themes include islands and wildlife, the underwater world, rivers and mangroves

Retail Positioning

  • Affordable Fiji-themed children’s gift and souvenir

  • Combines storytelling, colouring and environmental education

  • Strong fit for families, visitors and gift buyers

  • Distinctive locally developed alternative to generic children’s activity books

  • Works well as an individual purchase or as a three-book collection

Photo Book

A Visual Journey Through the Fiji Islands

A high-quality photographic overview of Fiji, created for tourists and locals.

Key DetAils

  • Format: 25 × 25 cm, softcover

  • Length: 184 pages

  • Content: 250+ photographs

  • Language: English

  • Printed on FSC-certified paper

Retail Positioning

  • Flagship Fiji souvenir photo book

  • Appeals to visitors and local buyers alike

  • No comparable locally produced alternative on the market

Bring Fiji’s wildlife and culture into the home with ten distinctive tea towel designs, featuring original hand-drawn illustrations created especially for LUMARA. Made from 100% cotton, they combine everyday usefulness with a colourful reminder of the islands.

Tea Towels

Key DetAils

  • Ten original designs celebrating Fiji’s birds, reef life, animals and traditional clubs

  • Exclusive hand-drawn illustrations created for LUMARA

  • 100% cotton

  • Individually wrapped; three new designs include a kraft paper display hanger

  • Seven designs available now; three new designs expected mid-Q4 2026

Retail Positioning

  • Practical Fiji souvenir for visitors and local gift buyers

  • Lightweight and easy to pack and take home

  • Varied colours and themes create an appealing retail display

  • Suitable for resort shops, gift stores and homeware retailers

  • Easy to display alongside LUMARA postcards, books and magnets

Illustrated fridge magnets produced from a metal mould with enamel-style finish, making them more durable and premium than standard plastic souvenir magnets.

Souvenir Magnets

Key DetAils

  • 7 original illustrated Fiji designs

  • Fiji wildlife and nature themes

  • Durable souvenir format

  • Compact and easy to display

Retail Positioning

  • Low-price, high-turnover souvenir item

  • Ideal for impulse purchases near checkout

  • Complements postcards and tea towels

Discover Fiji’s wildlife, one matching pair at a time. This illustrated memory game invites players to turn over tiles, remember their positions and find the matching animals—a playful way to explore the islands’ natural world together.

Fiji Wildlife Memory Game

Key DetAils

  • Classic matching-pairs memory game with 72 cards

  • Original hand-drawn wildlife illustrations created especially for LUMARA.

  • Colourful illustrations inspired by Fiji’s wildlife

  • Boxed set for easy storage and gifting

  • For shared play at home, on holiday or in the classroom

  • Coming soon – expected mid-Q4 2026

Retail Positioning

  • Classic matching-pairs memory game

  • Colourful illustrations inspired by Fiji’s wildlife

  • Boxed set for easy storage and gifting

  • For shared play at home, on holiday or in the classroom

  • Coming soon – expected mid-Q4 2026

Bring a little of Fiji to your next card game. Featuring original hand-drawn illustrations created especially for LUMARA, these two decks celebrate the islands’ birdlife and colourful reef fish

Fiji Wildlife Playing Cards


Birds of Fiji

From colourful parrots to forest birds and seabirds, this deck celebrates the variety of birds found across the Fiji Islands. A thoughtful gift for bird lovers and a colourful addition to family card games.

Key DetAils

  • Two designs: Birds of Fiji and Reef Fish of Fiji

  • Each deck contains 52 playing cards and 4 jokers

  • Original hand-drawn illustrations created especially for LUMARA.

  • Individually boxed

  • Coming soon – expected mid-Q4 2026

Reef Fish of Fiji

Explore Fiji’s underwater world while you play. Featuring illustrations of reef fish found in Fiji’s waters, this deck brings the colours of the reef to the table—a keepsake for divers, snorkellers and ocean lovers.

Retail Positioning

  • Small, distinctive Fiji souvenir that is easy to pack and take home.Practical gift for visitors and local buyers

  • Suitable for resort shops, gift stores and dive centres

  • Two complementary designs to display together

Get to know the wildlife beneath the surface. This illustrated underwater identification slate helps divers and snorkellers recognise marine life encountered on Fiji’s reefs, with a handy visual reference to use in the water and after each adventure.

Fiji’s Reef Life – Dive Slate

Key DetAils

  • Original hand-drawn marine life illustrations created especially for LUMARA.

  • Waterproof format for underwater use

  • Designed for diving and snorkelling

  • A practical companion for exploring the reef

  • Coming soon – expected mid-Q4 2026

Retail Positioning

  • Strong fit for dive centres, resorts and marine tourism operators

  • Useful souvenir for divers, snorkellers and ocean enthusiasts

  • Encourages curiosity about Fiji’s marine wildlife

  • Complements the reef fish playing cards and Shark Reef photo book

Foldable Bird Id Guide

A compact, waterproof field guide to Fiji’s common and endemic bird species.

Key details

  • Format: Fold-out, waterproof

  • Size: 10 × 20 cm

  • Pages: 11 extendable panels, printed both sides

  • Content: 88 bird species

  • Names: English, Fijian, and Latin

  • Includes: Basic birding tips

Retail positioning

  • Only currently available bird guide of this kind in Fiji

  • Suitable for tourists, families, and school-aged children

  • Ideal for nature-focused retail and educational outlets

Photo Book

The Shark Reef Marine Reserve in Fiji

A visually rich photo book documenting Fiji’s shark diving and marine conservation at the Shark Reef Marine Reserve.

Key DetAils

  • Format: 32 × 27 cm, hardcover

  • Length: 165 pages

  • Content: 100+ photographs

  • Language: English

  • Printed on FSC-certified paper

Retail Positioning

  • Premium coffee-table book for divers and ocean-minded visitors

  • Strong conservation angle linked to Fiji’s first National Marine Park

  • Ideal for resorts, dive centres, and high-end retail spaces

Bird POSTERS

Beautiful posters of Fiji’s common and endemic bird species.

Key details

  • Size: 40 × 60 cm

  • Designs: 2

    • Endemic Birds of Fiji

    • Common Birds of Fiji

  • Print: High-quality poster print

Retail positioning

  • First posters of their kind focused specifically on Fiji’s birds

  • Strong educational value for homes, schools, and visitor centres

  • Works well as an upsell alongside the Fiji Bird Guide

Wholesale & Retail Partnerships

Interested in stocking LUMARA products?

We work with retailers, resorts, gift shops, bookstores and tourism businesses across Fiji and welcome enquiries from new retail partners. Wholesale pricing, product samples and display options are available on request.

For orders, samples or to arrange a product presentation, please get in touch:

Tom Vierus
LUMARA
tom@vierus.de
+679 720 4445
Suva, Fiji